Snap Inc recently held its Snap Partner Summit 2022 to announce a bunch of new features for the Snapchat app and a new pocket-sized, cute-looking camera drone called Pixy. The new features include a Director mode, new AR tools, and more. Here’s a look at what all got announced.
Pixy Camera Drone
Snapchat has tried to take the Snap Camera to another level with the introduction of a small, drone-like camera to capture moments from various angles. It can float, orbit, and follow you with a simple tap and doesn’t even require a controller to operate. Once the drone is done recording, it will come back and land in your palm.
Whatever is captured via Pixy will be saved as Snapchat Memories, and you can make a number of edits (apply lenses, sounds, Hyperspeed, Bounce, Orbit 3D, and more) with ease. It is currently available in the US and France at $229.99 (around Rs 17,500) for as long as the stocks last.
Snapchat has now introduced new camera and editing tools as part of the Director mode for various content creators on the platform. This will help creators post quality content with ease. Director mode has brought in the ability to record a video using both the front and rear cameras at the same time, the new Green Screen mode, Quick Edit feature to take and edit multiple snaps together. Here’s a look at how it works.
New AR Tools, Shopping Experiences, and More
Snapchat is bringing a new version of Lens Studio with an aim to introduce more dynamic and real lenses. The API Library will also be expanded to bring more lenses into the picture. Plus, the Lens Analytics feature will be further improved for better insights. Snapchat is also expanding the reach of the Camera Kit to more partners. It has already been adopted by Samsung, Microsoft, and more.
