Spotify is giving its podcast category a major boost by signing up popular creators and celebs to its platform. Merely a day after landing a podcast deal with Kim Kardashian West, Spotify has now announced a multi-year partnership with Warner Bros. and DC Comics. You want to know why?
The streaming giant, as per the press release, will get a first look at the original scripted podcast shows created by DC Comics. These will be based on the vast DC universe and include some of the existing premier, iconic characters. Warner, DC, and Spotify also plan to create “new programming from original intellectual property” down the road.